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Social Media in Real Estate 2010

February 10, 2010

Social networks are gaining in popularity every day for business and personal use.   According to the 2009 member profile from the National Association of Realtors, 33% of REALTORS® use social networking sites.

We took a poll regarding social media usage by our agents at Atlanta Fine Homes Sotheby’s International Realty.

Of our 140 sales associates, 89% of our agents are using social networking sites. 

On a daily basis, an astounding 46% of the agents at our company use sites like Facebook, LinkedIn, and blogs and 80% use them once a week or more.

Each of our agent web pages, as well as our company web site features links to the agent’s personal social media pages.  We look forward to seeing you on our company social media outlets:  Facebook, LinkedIn, Blog, Plaxo, Twitter.

Some interesting facts and statistics:

Facebook has 400 million users as of February 2010 with women over 55 being the fastest growing demographic.

Twitter had 18 million users in ’09 and has a  projected 26 million users for 2010.

 Time Spent On Social Networks Triples in Past Year Internet users in August spent 17% of their surfing time on social network and blogging sites, nearly triple the percentage of time spent on such sites a year ago, according to Nielsen. From Digital Media Wire (Sept. 24, 2009) .

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